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For eye care professionals

How will the Bespoke service benefit your practice?

25 June 2019

Underpinned by the notion of modernising your practice.
Being able to adapt to patients’ modern expectations can be a challenging task. Today’s patients are tech-savvy and are more demanding than ever when it comes to getting the most out of their experiences. This is happening to many different industries, from shopping to optometry. 

From a business perspective, this means optical practices must find new, up-to-date ways to meet patient expectations and to stay ahead of the competition. It’s time for optical practices to modernise their services and processes, but how?

Essilor Bespoke provides a number of benefits to independent optical practices, in regard to marketing, technology and running the practice as a business.

So, how will the Bespoke service benefit your practice? Here we look at some of the best advantages that your practice can experience from becoming a Bespoke partner.

Providing a better service for your patients 

First and foremost, as an optical practice, you endeavour to deliver the best possible service to your patients. After all, without satisfied patients, you have no business. 

Many independent practices find it difficult to find the time or resource to overhaul their service. By becoming an Essilor Bespoke practice, you receive a ready-made partner that will help provide that time and resource. 

Training and support is given to you and your staff to help you deliver an enhanced experience for your patients. Learn how to improve your service and open up a dialogue with your patients that makes the experience a much more enjoyable one.

Offering access to the latest technology, the Essilor Bespoke service means as an optical practice you can meet the visual needs of your patients better than ever before. 

Increase your order value 

At the end of the day, your optical practice is a business; and businesses need to make money! Being a Bespoke practice opens up the opportunity to work with a dedicated business consultant; someone who can support the growth of your practice.


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